It all started last Giving Tuesday, that is, November 27th 2018. I, a Serbian from South Africa, was part of the Student Council at my university and agreed to help set up an event for this relatively unknown NGO. They help women and children in Africa, which sounds very typical, but the reality was far from it. First of all, Africa is not a country and the founder of the NGO, Dana Feminová, does well to remind others that her project is based in Kenya.